{"id":2779,"date":"2025-01-28T17:46:57","date_gmt":"2025-01-28T17:46:57","guid":{"rendered":"https:\/\/ivanhofer.com\/?page_id=2779"},"modified":"2025-02-25T02:20:30","modified_gmt":"2025-02-25T02:20:30","slug":"performance-marketing-skills-results","status":"publish","type":"page","link":"https:\/\/ivanhofer.com\/de\/performance-marketing-skills-results\/","title":{"rendered":"Skills &#038; Success Stories"},"content":{"rendered":"<style>.kb-row-layout-id2779_5192ce-bc > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id2779_5192ce-bc > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id2779_5192ce-bc > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id2779_5192ce-bc > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id2779_5192ce-bc > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id2779_5192ce-bc > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id2779_5192ce-bc alignfull has-theme-palette9-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column2779_88c28a-41 > .kt-inside-inner-col{display:flex;}.kadence-column2779_88c28a-41 > .kt-inside-inner-col{padding-bottom:0px;}.kadence-column2779_88c28a-41 > .kt-inside-inner-col,.kadence-column2779_88c28a-41 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_88c28a-41 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_88c28a-41 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column2779_88c28a-41 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column2779_88c28a-41{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_88c28a-41{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_88c28a-41 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column2779_88c28a-41 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_88c28a-41{position:relative;}.kadence-column2779_88c28a-41, .kt-inside-inner-col > .kadence-column2779_88c28a-41:not(.specificity){margin-bottom:0px;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column2779_88c28a-41{align-self:flex-start;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_88c28a-41{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_88c28a-41 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 1024px){.kadence-column2779_88c28a-41 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column2779_88c28a-41{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_88c28a-41{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_88c28a-41 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column2779_88c28a-41 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_88c28a-41 kb-section-dir-vertical inner-column-2\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading2779_141b2d-4c, .wp-block-kadence-advancedheading.kt-adv-heading2779_141b2d-4c[data-kb-block=\"kb-adv-heading2779_141b2d-4c\"]{padding-top:0px;padding-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-top:0px;margin-bottom:0px;font-size:var(--global-kb-font-size-xxl, 4rem);line-height:1;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading2779_141b2d-4c mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading2779_141b2d-4c[data-kb-block=\"kb-adv-heading2779_141b2d-4c\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading2779_141b2d-4c wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading2779_141b2d-4c\">My Performance Marketing Skills &amp; Success Stories<\/h2>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id2779_71e605-4c > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id2779_71e605-4c > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id2779_71e605-4c > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id2779_71e605-4c{background-image:url('https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/Handybewerbungsvideo-1.png');background-size:cover;background-position:39% 57.99999999999999%;background-attachment:scroll;background-repeat:no-repeat;}.kb-row-layout-id2779_71e605-4c > .kt-row-layout-overlay{opacity:0.70;background-color:var(--global-palette9, #ffffff);}@media all and (min-width: 1025px){.kb-row-layout-id2779_71e605-4c{display:none !important;}}@media all and (max-width: 1024px){.kb-row-layout-id2779_71e605-4c > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (min-width: 768px) and (max-width: 1024px){.kb-row-layout-id2779_71e605-4c{display:none !important;}}@media all and (max-width: 767px){.kb-row-layout-id2779_71e605-4c > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id2779_71e605-4c{display:none !important;}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id2779_71e605-4c alignfull kb-v-lg-hidden kb-v-md-hidden kb-v-sm-hidden has-theme-palette8-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-layout-overlay kt-row-overlay-normal\"><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column2779_4c18d7-05 > .kt-inside-inner-col{display:flex;}.kadence-column2779_4c18d7-05 > .kt-inside-inner-col{padding-bottom:0px;}.kadence-column2779_4c18d7-05 > .kt-inside-inner-col,.kadence-column2779_4c18d7-05 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_4c18d7-05 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_4c18d7-05 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column2779_4c18d7-05 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column2779_4c18d7-05{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_4c18d7-05{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_4c18d7-05 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column2779_4c18d7-05 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_4c18d7-05{position:relative;}.kadence-column2779_4c18d7-05, .kt-inside-inner-col > .kadence-column2779_4c18d7-05:not(.specificity){margin-bottom:0px;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column2779_4c18d7-05{align-self:flex-start;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_4c18d7-05{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_4c18d7-05 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 1024px){.kadence-column2779_4c18d7-05 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column2779_4c18d7-05{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_4c18d7-05{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column2779_4c18d7-05 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column2779_4c18d7-05 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_4c18d7-05 kb-section-dir-vertical inner-column-2\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading2779_364b4b-0c, .wp-block-kadence-advancedheading.kt-adv-heading2779_364b4b-0c[data-kb-block=\"kb-adv-heading2779_364b4b-0c\"]{padding-top:0px;padding-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-top:0px;margin-bottom:0px;font-size:var(--global-kb-font-size-xxl, 4rem);line-height:1;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading2779_364b4b-0c mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading2779_364b4b-0c[data-kb-block=\"kb-adv-heading2779_364b4b-0c\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading2779_364b4b-0c wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading2779_364b4b-0c\">My Performance Marketing Skills &amp; Success Stories<\/h2>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id2779_babe96-78 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id2779_babe96-78 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id2779_babe96-78 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id2779_babe96-78 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id2779_babe96-78 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id2779_babe96-78 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id2779_babe96-78 alignfull has-theme-palette9-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column2779_5edc4b-4d > .kt-inside-inner-col,.kadence-column2779_5edc4b-4d > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_5edc4b-4d > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_5edc4b-4d > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_5edc4b-4d > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_5edc4b-4d > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_5edc4b-4d{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_5edc4b-4d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_5edc4b-4d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_5edc4b-4d\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id2779_190452-b7 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id2779_190452-b7 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id2779_190452-b7 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id2779_190452-b7 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id2779_190452-b7 > .kt-row-column-wrap{padding-right:var(--global-kb-spacing-4xl, 8rem);padding-left:var(--global-kb-spacing-4xl, 8rem);grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id2779_190452-b7 > .kt-row-column-wrap{padding-right:0px;padding-left:0px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id2779_190452-b7 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column2779_31aaa2-96 > .kt-inside-inner-col,.kadence-column2779_31aaa2-96 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_31aaa2-96 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_31aaa2-96 > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_31aaa2-96 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_31aaa2-96 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_31aaa2-96{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_31aaa2-96 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_31aaa2-96 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_31aaa2-96\"><div class=\"kt-inside-inner-col\"><style>.kb-image2779_947b64-ae .kb-image-has-overlay:after{opacity:0.3;border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;}.kb-image2779_947b64-ae img.kb-img, .kb-image2779_947b64-ae .kb-img img{border-top-left-radius:15px;border-top-right-radius:15px;border-bottom-right-radius:15px;border-bottom-left-radius:15px;object-position:62% 8%;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image2779_947b64-ae kb-image-is-ratio-size\"><div class=\"kb-is-ratio-image kb-image-ratio-land169\"><img fetchpriority=\"high\" decoding=\"async\" width=\"2048\" height=\"1152\" src=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs.jpeg\" alt=\"seo-strategy-performance-marketing\" class=\"kb-img wp-image-2712\" srcset=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs.jpeg 2048w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs-300x169.jpeg 300w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs-1024x576.jpeg 1024w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs-768x432.jpeg 768w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs-1536x864.jpeg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/div><\/figure>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id2779_6cbb98-06{margin-top:var(--global-kb-spacing-xl, 4rem);}.kb-row-layout-id2779_6cbb98-06 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id2779_6cbb98-06 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id2779_6cbb98-06 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;grid-template-columns:minmax(0, calc(75% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)))minmax(0, calc(25% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)));}.kb-row-layout-id2779_6cbb98-06 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id2779_6cbb98-06 > .kt-row-column-wrap{padding-right:var(--global-kb-spacing-4xl, 8rem);padding-left:var(--global-kb-spacing-4xl, 8rem);grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id2779_6cbb98-06 > .kt-row-column-wrap{padding-right:0px;padding-left:0px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id2779_6cbb98-06 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-left-golden kt-tab-layout-row kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column2779_b259c6-33 > .kt-inside-inner-col,.kadence-column2779_b259c6-33 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_b259c6-33 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_b259c6-33 > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_b259c6-33 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_b259c6-33 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_b259c6-33{position:relative;}.kadence-column2779_b259c6-33, .kt-inside-inner-col > .kadence-column2779_b259c6-33:not(.specificity){margin-right:var(--global-kb-spacing-4xl, 8rem);}@media all and (max-width: 1024px){.kadence-column2779_b259c6-33 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column2779_b259c6-33, .kt-inside-inner-col > .kadence-column2779_b259c6-33:not(.specificity){margin-right:0px;}}@media all and (max-width: 767px){.kadence-column2779_b259c6-33 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_b259c6-33\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading2779_31cd4d-b8, .wp-block-kadence-advancedheading.kt-adv-heading2779_31cd4d-b8[data-kb-block=\"kb-adv-heading2779_31cd4d-b8\"]{font-size:var(--global-kb-font-size-lg, 2rem);line-height:1.2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading2779_31cd4d-b8 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading2779_31cd4d-b8[data-kb-block=\"kb-adv-heading2779_31cd4d-b8\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading2779_31cd4d-b8 wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading2779_31cd4d-b8\">Data-driven campaigns, optimized customer journeys, and measurable growth.<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading2779_d85872-9c, .wp-block-kadence-advancedheading.kt-adv-heading2779_d85872-9c[data-kb-block=\"kb-adv-heading2779_d85872-9c\"]{font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading2779_d85872-9c mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading2779_d85872-9c[data-kb-block=\"kb-adv-heading2779_d85872-9c\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<p class=\"kt-adv-heading2779_d85872-9c wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading2779_d85872-9c\">As a <strong>Performance Marketing Specialist<\/strong>, I combine SEO, paid media, and analytics to create campaigns that drive results and improve customer engagement.<\/p>\n\n\n<style>.wp-block-kadence-advancedbtn.kb-btns2779_9e1442-d3{gap:var(--global-kb-gap-xs, 0.5rem );justify-content:flex-start;align-items:center;}.kt-btns2779_9e1442-d3 .kt-button{font-weight:normal;font-style:normal;}.kt-btns2779_9e1442-d3 .kt-btn-wrap-0{margin-right:5px;}.wp-block-kadence-advancedbtn.kt-btns2779_9e1442-d3 .kt-btn-wrap-0 .kt-button{color:#555555;border-color:#555555;}.wp-block-kadence-advancedbtn.kt-btns2779_9e1442-d3 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns2779_9e1442-d3 .kt-btn-wrap-0 .kt-button:focus{color:#ffffff;border-color:#444444;}.wp-block-kadence-advancedbtn.kt-btns2779_9e1442-d3 .kt-btn-wrap-0 .kt-button::before{display:none;}.wp-block-kadence-advancedbtn.kt-btns2779_9e1442-d3 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns2779_9e1442-d3 .kt-btn-wrap-0 .kt-button:focus{background:#444444;}<\/style>\n<div class=\"wp-block-kadence-advancedbtn kb-buttons-wrap kb-btns2779_9e1442-d3\"><style>ul.menu .wp-block-kadence-advancedbtn .kb-btn2779_7b05e4-92.kb-button{width:initial;}<\/style><a class=\"kb-button kt-button button kb-btn2779_7b05e4-92 kt-btn-size-standard kt-btn-width-type-auto kb-btn-global-inherit kt-btn-has-text-true kt-btn-has-svg-false wp-block-button__link wp-block-kadence-singlebtn\" href=\"https:\/\/www.linkedin.com\/in\/ivanstevehofer\/\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"kt-btn-inner-text\">Connect Now<\/span><\/a><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column2779_36bf37-f2 > .kt-inside-inner-col,.kadence-column2779_36bf37-f2 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_36bf37-f2 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_36bf37-f2 > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_36bf37-f2 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_36bf37-f2 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_36bf37-f2{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_36bf37-f2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_36bf37-f2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_36bf37-f2\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id2779_768fe0-da > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id2779_768fe0-da > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id2779_768fe0-da > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xl, 4rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id2779_768fe0-da > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id2779_768fe0-da > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id2779_768fe0-da > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id2779_768fe0-da alignfull has-theme-palette9-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column2779_c0731e-4d > .kt-inside-inner-col,.kadence-column2779_c0731e-4d > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_c0731e-4d > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_c0731e-4d > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_c0731e-4d > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_c0731e-4d > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_c0731e-4d{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_c0731e-4d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_c0731e-4d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_c0731e-4d\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading2779_1585ec-b7, .wp-block-kadence-advancedheading.kt-adv-heading2779_1585ec-b7[data-kb-block=\"kb-adv-heading2779_1585ec-b7\"]{display:block;text-align:center;font-size:var(--global-kb-font-size-sm, 0.9rem);line-height:1;font-style:normal;text-transform:uppercase;letter-spacing:2px;}.wp-block-kadence-advancedheading.kt-adv-heading2779_1585ec-b7 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading2779_1585ec-b7[data-kb-block=\"kb-adv-heading2779_1585ec-b7\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<span class=\"kt-adv-heading2779_1585ec-b7 wp-block-kadence-advancedheading has-theme-palette-1-color has-text-color\" data-kb-block=\"kb-adv-heading2779_1585ec-b7\">Skills<\/span>\n\n\n<style>.kb-row-layout-id2779_28e22b-f5 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id2779_28e22b-f5 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id2779_28e22b-f5 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:650px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id2779_28e22b-f5 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id2779_28e22b-f5 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id2779_28e22b-f5 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id2779_28e22b-f5 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column2779_58aa47-49 > .kt-inside-inner-col,.kadence-column2779_58aa47-49 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_58aa47-49 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_58aa47-49 > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_58aa47-49 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_58aa47-49 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_58aa47-49{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_58aa47-49 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_58aa47-49 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_58aa47-49\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading2779_30f5ef-6a, .wp-block-kadence-advancedheading.kt-adv-heading2779_30f5ef-6a[data-kb-block=\"kb-adv-heading2779_30f5ef-6a\"]{margin-top:var(--global-kb-spacing-md, 2rem);margin-bottom:var(--global-kb-spacing-md, 2rem);text-align:center;line-height:1.4;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading2779_30f5ef-6a mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading2779_30f5ef-6a[data-kb-block=\"kb-adv-heading2779_30f5ef-6a\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading2779_30f5ef-6a wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading2779_30f5ef-6a\">What I Do Best<\/h2>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id2779_25e65b-26 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id2779_25e65b-26 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id2779_25e65b-26 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);}.kb-row-layout-id2779_25e65b-26 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id2779_25e65b-26 > .kt-row-column-wrap{grid-template-columns:repeat(3, minmax(0, 1fr));}.kb-row-layout-id2779_25e65b-26 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id2779_25e65b-26 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}@media all and (max-width: 1024px){.kb-row-layout-id2779_25e65b-26 > .kt-row-column-wrap{grid-template-columns:repeat(3, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id2779_25e65b-26 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id2779_25e65b-26 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id2779_25e65b-26 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-3-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column2779_99cc21-fd > .kt-inside-inner-col,.kadence-column2779_99cc21-fd > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_99cc21-fd > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_99cc21-fd > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_99cc21-fd > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_99cc21-fd > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_99cc21-fd{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_99cc21-fd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_99cc21-fd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_99cc21-fd\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box2779_fb6822-39 .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box2779_fb6822-39 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);background:var(--global-palette9, #ffffff);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_fb6822-39.wp-block-kadence-infobox{max-width:100%;}.kt-info-box2779_fb6822-39 .kadence-info-box-image-inner-intrisic-container{max-width:400px;}.kt-info-box2779_fb6822-39 .kadence-info-box-image-inner-intrisic-container .kadence-info-box-image-intrisic{padding-bottom:66.67%;width:2560px;height:0px;max-width:100%;}.kt-info-box2779_fb6822-39 .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box2779_fb6822-39 .kt-info-svg-icon-flip, .kt-info-box2779_fb6822-39 .kt-blocks-info-box-number{font-size:50px;}.kt-info-box2779_fb6822-39 .kt-blocks-info-box-media{background:var(--global-palette9, #ffffff);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_fb6822-39 .kt-blocks-info-box-media-container{margin-top:0px;margin-right:0px;margin-bottom:16px;margin-left:0px;}.kt-info-box2779_fb6822-39 .kt-infobox-textcontent h3.kt-blocks-info-box-title{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.wp-block-kadence-infobox.kt-info-box2779_fb6822-39 .kt-blocks-info-box-text{font-size:var(--global-kb-font-size-sm, 0.9rem);}.kt-info-box2779_fb6822-39 .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box2779_fb6822-39 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box2779_fb6822-39 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box2779_fb6822-39\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-left\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-image-inner-intrisic-container\"><div class=\"kadence-info-box-image-intrisic kt-info-animate-none kb-info-box-image-ratio kb-info-box-image-ratio-land32\"><div class=\"kadence-info-box-image-inner-intrisic\"><img decoding=\"async\" src=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/detailed-close-up-of-a-hand-pointing-at-colorful-charts-with-a-blue-pen-on-wooden-surface.-590020-scaled.jpg\" alt=\"Detailed close-up of a hand pointing at colorful charts with a blue pen on wooden surface.\" width=\"2560\" height=\"1695\" class=\"kt-info-box-image wp-image-2792\" srcset=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/detailed-close-up-of-a-hand-pointing-at-colorful-charts-with-a-blue-pen-on-wooden-surface.-590020-scaled.jpg 2560w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/detailed-close-up-of-a-hand-pointing-at-colorful-charts-with-a-blue-pen-on-wooden-surface.-590020-300x199.jpg 300w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/detailed-close-up-of-a-hand-pointing-at-colorful-charts-with-a-blue-pen-on-wooden-surface.-590020-1024x678.jpg 1024w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/detailed-close-up-of-a-hand-pointing-at-colorful-charts-with-a-blue-pen-on-wooden-surface.-590020-768x509.jpg 768w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/detailed-close-up-of-a-hand-pointing-at-colorful-charts-with-a-blue-pen-on-wooden-surface.-590020-1536x1017.jpg 1536w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/detailed-close-up-of-a-hand-pointing-at-colorful-charts-with-a-blue-pen-on-wooden-surface.-590020-2048x1356.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><h3 class=\"kt-blocks-info-box-title\">SEO &amp; SEM Optimization<\/h3><p class=\"kt-blocks-info-box-text\">&#8211; <strong>Keyword research, Google Ads, and content strategy<\/strong> for high-performing campaigns.<br><br>&#8211; Experience optimizing <strong>organic &amp; paid search<\/strong> to maximize <strong>ROI &amp; engagement.<\/strong><\/p><\/div><\/span><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column2779_d73963-7a > .kt-inside-inner-col,.kadence-column2779_d73963-7a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_d73963-7a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_d73963-7a > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_d73963-7a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_d73963-7a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_d73963-7a{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_d73963-7a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_d73963-7a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_d73963-7a\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box2779_cf6c7b-9e .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box2779_cf6c7b-9e .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);background:var(--global-palette9, #ffffff);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_cf6c7b-9e.wp-block-kadence-infobox{max-width:100%;}.kt-info-box2779_cf6c7b-9e .kadence-info-box-image-inner-intrisic-container{max-width:400px;}.kt-info-box2779_cf6c7b-9e .kadence-info-box-image-inner-intrisic-container .kadence-info-box-image-intrisic{padding-bottom:66.67%;width:1706px;height:0px;max-width:100%;}.kt-info-box2779_cf6c7b-9e .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box2779_cf6c7b-9e .kt-info-svg-icon-flip, .kt-info-box2779_cf6c7b-9e .kt-blocks-info-box-number{font-size:50px;}.kt-info-box2779_cf6c7b-9e .kt-blocks-info-box-media{background:var(--global-palette9, #ffffff);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_cf6c7b-9e .kt-blocks-info-box-media-container{margin-top:0px;margin-right:0px;margin-bottom:16px;margin-left:0px;}.kt-info-box2779_cf6c7b-9e .kt-infobox-textcontent h3.kt-blocks-info-box-title{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.wp-block-kadence-infobox.kt-info-box2779_cf6c7b-9e .kt-blocks-info-box-text{font-size:var(--global-kb-font-size-sm, 0.9rem);}.kt-info-box2779_cf6c7b-9e .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box2779_cf6c7b-9e .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box2779_cf6c7b-9e .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box2779_cf6c7b-9e\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-left\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-image-inner-intrisic-container\"><div class=\"kadence-info-box-image-intrisic kt-info-animate-none kb-info-box-image-ratio kb-info-box-image-ratio-land32\"><div class=\"kadence-info-box-image-inner-intrisic\"><img decoding=\"async\" src=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/a-hand-giving-a-thumbs-up-in-front-of-a-profit-growth-chart-highlighting-success.-7172858-scaled.jpg\" alt=\"A hand giving a thumbs up in front of a profit growth chart, highlighting success.\" width=\"1706\" height=\"2560\" class=\"kt-info-box-image wp-image-2976\" srcset=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/a-hand-giving-a-thumbs-up-in-front-of-a-profit-growth-chart-highlighting-success.-7172858-scaled.jpg 1706w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/a-hand-giving-a-thumbs-up-in-front-of-a-profit-growth-chart-highlighting-success.-7172858-200x300.jpg 200w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/a-hand-giving-a-thumbs-up-in-front-of-a-profit-growth-chart-highlighting-success.-7172858-683x1024.jpg 683w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/a-hand-giving-a-thumbs-up-in-front-of-a-profit-growth-chart-highlighting-success.-7172858-768x1152.jpg 768w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/a-hand-giving-a-thumbs-up-in-front-of-a-profit-growth-chart-highlighting-success.-7172858-1024x1536.jpg 1024w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/a-hand-giving-a-thumbs-up-in-front-of-a-profit-growth-chart-highlighting-success.-7172858-1365x2048.jpg 1365w\" sizes=\"(max-width: 1706px) 100vw, 1706px\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><h3 class=\"kt-blocks-info-box-title\">Conversion Rate Optimization (CRO)<\/h3><p class=\"kt-blocks-info-box-text\">&#8211; Using <strong>A\/B testing and user behavior analysis<\/strong> to boost conversion rates.<br><br>&#8211; Expertise in <strong>Google Analytics, heatmaps, and customer journey optimization.<\/strong><\/p><\/div><\/span><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column2779_bd4c62-c4 > .kt-inside-inner-col,.kadence-column2779_bd4c62-c4 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_bd4c62-c4 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_bd4c62-c4 > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_bd4c62-c4 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_bd4c62-c4 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_bd4c62-c4{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_bd4c62-c4 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_bd4c62-c4 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_bd4c62-c4\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box2779_863269-ad .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box2779_863269-ad .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);background:var(--global-palette9, #ffffff);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_863269-ad.wp-block-kadence-infobox{max-width:100%;}.kt-info-box2779_863269-ad .kadence-info-box-image-inner-intrisic-container{max-width:400px;}.kt-info-box2779_863269-ad .kadence-info-box-image-inner-intrisic-container .kadence-info-box-image-intrisic{padding-bottom:66.67%;width:2048px;height:0px;max-width:100%;}.kt-info-box2779_863269-ad .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box2779_863269-ad .kt-info-svg-icon-flip, .kt-info-box2779_863269-ad .kt-blocks-info-box-number{font-size:50px;}.kt-info-box2779_863269-ad .kt-blocks-info-box-media{background:var(--global-palette9, #ffffff);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_863269-ad .kt-blocks-info-box-media-container{margin-top:0px;margin-right:0px;margin-bottom:16px;margin-left:0px;}.kt-info-box2779_863269-ad .kt-infobox-textcontent h3.kt-blocks-info-box-title{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.wp-block-kadence-infobox.kt-info-box2779_863269-ad .kt-blocks-info-box-text{font-size:var(--global-kb-font-size-sm, 0.9rem);}.kt-info-box2779_863269-ad .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box2779_863269-ad .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box2779_863269-ad .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box2779_863269-ad\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-left\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-image-inner-intrisic-container\"><div class=\"kadence-info-box-image-intrisic kt-info-animate-none kb-info-box-image-ratio kb-info-box-image-ratio-land32\"><div class=\"kadence-info-box-image-inner-intrisic\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs.jpeg\" alt=\"Business professionals discussing data charts and graphs in a modern office setting.\" width=\"2048\" height=\"1152\" class=\"kt-info-box-image wp-image-2712\" srcset=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs.jpeg 2048w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs-300x169.jpeg 300w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs-1024x576.jpeg 1024w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs-768x432.jpeg 768w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/01\/business-professionals-discussing-data-charts-and-graphs-1536x864.jpeg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><h3 class=\"kt-blocks-info-box-title\">Data-Driven Campaigns &amp; Growth Marketing<\/h3><p class=\"kt-blocks-info-box-text\">&#8211; <strong>Google Analytics, Tag Manager, Data Studio<\/strong> for advanced performance tracking.<br><br>&#8211; Measuring KPIs like <strong>CTR, ROAS, and customer retention.<\/strong><\/p><\/div><\/span><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column2779_6b26e1-4b > .kt-inside-inner-col,.kadence-column2779_6b26e1-4b > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_6b26e1-4b > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_6b26e1-4b > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_6b26e1-4b > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_6b26e1-4b > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_6b26e1-4b{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_6b26e1-4b > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_6b26e1-4b > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_6b26e1-4b\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box2779_064140-6b .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box2779_064140-6b .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);background:var(--global-palette9, #ffffff);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_064140-6b.wp-block-kadence-infobox{max-width:100%;}.kt-info-box2779_064140-6b .kadence-info-box-image-inner-intrisic-container{max-width:400px;}.kt-info-box2779_064140-6b .kadence-info-box-image-inner-intrisic-container .kadence-info-box-image-intrisic{padding-bottom:66.67%;width:2560px;height:0px;max-width:100%;}.kt-info-box2779_064140-6b .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box2779_064140-6b .kt-info-svg-icon-flip, .kt-info-box2779_064140-6b .kt-blocks-info-box-number{font-size:50px;}.kt-info-box2779_064140-6b .kt-blocks-info-box-media{background:var(--global-palette9, #ffffff);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_064140-6b .kt-blocks-info-box-media-container{margin-top:0px;margin-right:0px;margin-bottom:16px;margin-left:0px;}.kt-info-box2779_064140-6b .kt-infobox-textcontent h3.kt-blocks-info-box-title{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.wp-block-kadence-infobox.kt-info-box2779_064140-6b .kt-blocks-info-box-text{font-size:var(--global-kb-font-size-sm, 0.9rem);}.kt-info-box2779_064140-6b .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box2779_064140-6b .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box2779_064140-6b .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box2779_064140-6b\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-left\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-image-inner-intrisic-container\"><div class=\"kadence-info-box-image-intrisic kt-info-animate-none kb-info-box-image-ratio kb-info-box-image-ratio-land32\"><div class=\"kadence-info-box-image-inner-intrisic\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/hands-holding-a-smartphone-showcasing-a-gallery-with-a-laptop-in-the-background-and-a-glass-of-water-nearby.-5077039-scaled.jpg\" alt=\"Hands holding a smartphone showcasing a gallery, with a laptop in the background and a glass of water nearby.\" width=\"2560\" height=\"1707\" class=\"kt-info-box-image wp-image-2973\" srcset=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/hands-holding-a-smartphone-showcasing-a-gallery-with-a-laptop-in-the-background-and-a-glass-of-water-nearby.-5077039-scaled.jpg 2560w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/hands-holding-a-smartphone-showcasing-a-gallery-with-a-laptop-in-the-background-and-a-glass-of-water-nearby.-5077039-300x200.jpg 300w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/hands-holding-a-smartphone-showcasing-a-gallery-with-a-laptop-in-the-background-and-a-glass-of-water-nearby.-5077039-1024x683.jpg 1024w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/hands-holding-a-smartphone-showcasing-a-gallery-with-a-laptop-in-the-background-and-a-glass-of-water-nearby.-5077039-768x512.jpg 768w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/hands-holding-a-smartphone-showcasing-a-gallery-with-a-laptop-in-the-background-and-a-glass-of-water-nearby.-5077039-1536x1024.jpg 1536w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/hands-holding-a-smartphone-showcasing-a-gallery-with-a-laptop-in-the-background-and-a-glass-of-water-nearby.-5077039-2048x1365.jpg 2048w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/hands-holding-a-smartphone-showcasing-a-gallery-with-a-laptop-in-the-background-and-a-glass-of-water-nearby.-5077039-272x182.jpg 272w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><h3 class=\"kt-blocks-info-box-title\">Multi-Channel Digital Advertising<\/h3><p class=\"kt-blocks-info-box-text\">&#8211; Managing <strong>Google Ads, LinkedIn Ads, and social media campaigns<\/strong> for business growth.<br><br>&#8211; Optimizing ad spend and campaign structure for <strong>higher engagement &amp; lower cost per acquisition.<\/strong><\/p><\/div><\/span><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column2779_9da06d-be > .kt-inside-inner-col,.kadence-column2779_9da06d-be > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_9da06d-be > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_9da06d-be > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_9da06d-be > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_9da06d-be > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_9da06d-be{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_9da06d-be > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_9da06d-be > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_9da06d-be\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box2779_13a59a-30 .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box2779_13a59a-30 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);background:var(--global-palette9, #ffffff);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_13a59a-30.wp-block-kadence-infobox{max-width:100%;}.kt-info-box2779_13a59a-30 .kadence-info-box-image-inner-intrisic-container{max-width:400px;}.kt-info-box2779_13a59a-30 .kadence-info-box-image-inner-intrisic-container .kadence-info-box-image-intrisic{padding-bottom:66.67%;width:1709px;height:0px;max-width:100%;}.kt-info-box2779_13a59a-30 .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box2779_13a59a-30 .kt-info-svg-icon-flip, .kt-info-box2779_13a59a-30 .kt-blocks-info-box-number{font-size:50px;}.kt-info-box2779_13a59a-30 .kt-blocks-info-box-media{background:var(--global-palette9, #ffffff);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_13a59a-30 .kt-blocks-info-box-media-container{margin-top:0px;margin-right:0px;margin-bottom:16px;margin-left:0px;}.kt-info-box2779_13a59a-30 .kt-infobox-textcontent h3.kt-blocks-info-box-title{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.wp-block-kadence-infobox.kt-info-box2779_13a59a-30 .kt-blocks-info-box-text{font-size:var(--global-kb-font-size-sm, 0.9rem);}.kt-info-box2779_13a59a-30 .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box2779_13a59a-30 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box2779_13a59a-30 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box2779_13a59a-30\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-left\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-image-inner-intrisic-container\"><div class=\"kadence-info-box-image-intrisic kt-info-animate-none kb-info-box-image-ratio kb-info-box-image-ratio-land32\"><div class=\"kadence-info-box-image-inner-intrisic\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/modern-laptop-displaying-a-checkout-form-against-a-minimalist-beige-backdrop.-7191172-scaled.jpg\" alt=\"Modern laptop displaying a checkout form against a minimalist beige backdrop.\" width=\"1709\" height=\"2560\" class=\"kt-info-box-image wp-image-2975\" srcset=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/modern-laptop-displaying-a-checkout-form-against-a-minimalist-beige-backdrop.-7191172-scaled.jpg 1709w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/modern-laptop-displaying-a-checkout-form-against-a-minimalist-beige-backdrop.-7191172-200x300.jpg 200w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/modern-laptop-displaying-a-checkout-form-against-a-minimalist-beige-backdrop.-7191172-684x1024.jpg 684w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/modern-laptop-displaying-a-checkout-form-against-a-minimalist-beige-backdrop.-7191172-768x1150.jpg 768w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/modern-laptop-displaying-a-checkout-form-against-a-minimalist-beige-backdrop.-7191172-1025x1536.jpg 1025w, https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/modern-laptop-displaying-a-checkout-form-against-a-minimalist-beige-backdrop.-7191172-1367x2048.jpg 1367w\" sizes=\"(max-width: 1709px) 100vw, 1709px\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><h3 class=\"kt-blocks-info-box-title\">UX-Focused Strategy &amp; Customer Engagement<\/h3><p class=\"kt-blocks-info-box-text\"><strong>&#8211; Improving website UX &amp; marketing funnels<\/strong> to increase conversions.<br><br>&#8211; Using <strong>customer insights &amp; analytics<\/strong> to refine marketing strategies.<\/p><\/div><\/span><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column2779_3a70c7-02 > .kt-inside-inner-col,.kadence-column2779_3a70c7-02 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_3a70c7-02 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_3a70c7-02 > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_3a70c7-02 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_3a70c7-02 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_3a70c7-02{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_3a70c7-02 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_3a70c7-02 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_3a70c7-02\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kt-info-box2779_58c9e6-13 .kt-blocks-info-box-link-wrap{max-width:unset;}.kt-info-box2779_58c9e6-13 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);background:var(--global-palette9, #ffffff);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_58c9e6-13.wp-block-kadence-infobox{max-width:100%;}.kt-info-box2779_58c9e6-13 .kadence-info-box-image-inner-intrisic-container{max-width:400px;}.kt-info-box2779_58c9e6-13 .kadence-info-box-image-inner-intrisic-container .kadence-info-box-image-intrisic{padding-bottom:66.67%;width:2560px;height:0px;max-width:100%;}.kt-info-box2779_58c9e6-13 .kadence-info-box-icon-container .kt-info-svg-icon, .kt-info-box2779_58c9e6-13 .kt-info-svg-icon-flip, .kt-info-box2779_58c9e6-13 .kt-blocks-info-box-number{font-size:50px;}.kt-info-box2779_58c9e6-13 .kt-blocks-info-box-media{background:var(--global-palette9, #ffffff);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-info-box2779_58c9e6-13 .kt-blocks-info-box-media-container{margin-top:0px;margin-right:0px;margin-bottom:16px;margin-left:0px;}.kt-info-box2779_58c9e6-13 .kt-infobox-textcontent h3.kt-blocks-info-box-title{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:5px;margin-right:0px;margin-bottom:10px;margin-left:0px;}.wp-block-kadence-infobox.kt-info-box2779_58c9e6-13 .kt-blocks-info-box-text{font-size:var(--global-kb-font-size-sm, 0.9rem);}.kt-info-box2779_58c9e6-13 .kt-blocks-info-box-learnmore{background:transparent;border-width:0px 0px 0px 0px;padding-top:4px;padding-right:8px;padding-bottom:4px;padding-left:8px;margin-top:10px;margin-right:0px;margin-bottom:10px;margin-left:0px;}@media all and (max-width: 1024px){.kt-info-box2779_58c9e6-13 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}@media all and (max-width: 767px){.kt-info-box2779_58c9e6-13 .kt-blocks-info-box-link-wrap{border-top:0px solid var(--global-palette7, #eeeeee);border-right:0px solid var(--global-palette7, #eeeeee);border-bottom:0px solid var(--global-palette7, #eeeeee);border-left:0px solid var(--global-palette7, #eeeeee);}}<\/style>\n<div class=\"wp-block-kadence-infobox kt-info-box2779_58c9e6-13\"><span class=\"kt-blocks-info-box-link-wrap info-box-link kt-blocks-info-box-media-align-top kt-info-halign-left\"><div class=\"kt-blocks-info-box-media-container\"><div class=\"kt-blocks-info-box-media kt-info-media-animate-none\"><div class=\"kadence-info-box-image-inner-intrisic-container\"><div class=\"kadence-info-box-image-intrisic kt-info-animate-none kb-info-box-image-ratio kb-info-box-image-ratio-land32\"><div class=\"kadence-info-box-image-inner-intrisic\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/Example-A-Roll-Image-scaled-1.jpg\" alt=\"\" width=\"2560\" height=\"1982\" class=\"kt-info-box-image wp-image-2864\"\/><\/div><\/div><\/div><\/div><\/div><div class=\"kt-infobox-textcontent\"><h3 class=\"kt-blocks-info-box-title\">Sustainability in Marketing<\/h3><p class=\"kt-blocks-info-box-text\">&#8211; Aligning marketing efforts with sustainability goals for a better future.<\/p><\/div><\/span><\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id2779_bca9fc-c7 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id2779_bca9fc-c7 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id2779_bca9fc-c7 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:860px;margin-left:auto;margin-right:auto;padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id2779_bca9fc-c7 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id2779_bca9fc-c7 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id2779_bca9fc-c7 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id2779_bca9fc-c7 alignfull has-theme-palette9-background-color kt-row-has-bg wp-block-kadence-rowlayout\" id=\"anchor-success-stories\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column2779_3b7ec1-34 > .kt-inside-inner-col,.kadence-column2779_3b7ec1-34 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column2779_3b7ec1-34 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column2779_3b7ec1-34 > .kt-inside-inner-col{flex-direction:column;}.kadence-column2779_3b7ec1-34 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column2779_3b7ec1-34 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column2779_3b7ec1-34{position:relative;}@media all and (max-width: 1024px){.kadence-column2779_3b7ec1-34 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column2779_3b7ec1-34 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_3b7ec1-34 kb-section-dir-vertical inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading2779_ad22fb-a9, .wp-block-kadence-advancedheading.kt-adv-heading2779_ad22fb-a9[data-kb-block=\"kb-adv-heading2779_ad22fb-a9\"]{margin-top:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);text-align:left;font-size:var(--global-kb-font-size-lg, 2rem);line-height:1.2em;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading2779_ad22fb-a9 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading2779_ad22fb-a9[data-kb-block=\"kb-adv-heading2779_ad22fb-a9\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 class=\"kt-adv-heading2779_ad22fb-a9 wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading2779_ad22fb-a9\">Success Stories \u2013 How I Get Results<\/h2>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading2779_79ba54-cc, .wp-block-kadence-advancedheading.kt-adv-heading2779_79ba54-cc[data-kb-block=\"kb-adv-heading2779_79ba54-cc\"]{max-width:760px;margin-top:0px;margin-bottom:var(--global-kb-spacing-lg, 3rem);text-align:left;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading2779_79ba54-cc mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading2779_79ba54-cc[data-kb-block=\"kb-adv-heading2779_79ba54-cc\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<p class=\"kt-adv-heading2779_79ba54-cc wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading2779_79ba54-cc\">These case studies highlight my ability to drive results through data-driven performance marketing strategies.<\/p>\n\n\n<style>.kt-accordion-id2779_6029d0-32 .kt-accordion-inner-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:32px;}.kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid var(--global-palette5, #4A5568);border-left:0px solid transparent;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:0px;padding-left:0px;}.kt-accordion-id2779_6029d0-32 .wp-block-kadence-pane .kt-accordion-header-wrap .kt-blocks-accordion-header{border-top:1px solid var(--global-palette3, #1A202C);border-right-color:#eeeeee;border-right-style:solid;border-bottom:0px solid var(--global-palette3, #1A202C);border-left-color:#eeeeee;border-left-style:solid;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;background:var(--global-palette9, #ffffff);color:var(--global-palette3, #1A202C);padding-top:var(--global-kb-spacing-md, 2rem);padding-right:0px;padding-bottom:0px;padding-left:0px;}.kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-icon-trigger:before{background:var(--global-palette6, #718096);}.kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner, .kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner h1, .kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner h2, .kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner h3, .kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner h4, .kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner h5, .kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner h6{color:var(--global-palette3, #1A202C);}.kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner a{color:var(--global-palette1, #3182CE);}.kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner a:hover{color:var(--global-palette2, #2B6CB0);}.kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) 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#1A202C);border-bottom-style:solid;border-left-color:var(--global-palette3, #1A202C);border-left-style:solid;}.kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger:before, body:not(.hide-focus-outline) .kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion--visible .kt-blocks-accordion-icon-trigger:after, body:not(.hide-focus-outline) .kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger:before{background:var(--global-palette5, #4A5568);}.kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header:hover .kt-blocks-accordion-icon-trigger, body:not(.hide-focus-outline) .kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header:focus-visible .kt-blocks-accordion-icon-trigger{background:var(--global-palette5, #4A5568);}.kt-accordion-id2779_6029d0-32 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible, .kt-accordion-id2779_6029d0-32 .kt-accordion-header-wrap .kt-blocks-accordion-header.kt-accordion-panel-active{color:var(--global-palette3, #1A202C);border-top-color:var(--global-palette3, #1A202C);border-top-style:solid;border-right-color:#eeeeee;border-right-style:solid;border-bottom-color:#eeeeee;border-bottom-style:solid;border-left-color:#0e9cd1;border-left-style:solid;}.kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:after, .kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basiccircle ):not( .kt-accodion-icon-style-xclosecircle ):not( .kt-accodion-icon-style-arrowcircle ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger:before{background:var(--global-palette6, #718096);}.kt-accordion-id2779_6029d0-32:not( .kt-accodion-icon-style-basic ):not( .kt-accodion-icon-style-xclose ):not( .kt-accodion-icon-style-arrow ) .kt-blocks-accordion-header.kt-accordion-panel-active .kt-blocks-accordion-icon-trigger{background:var(--global-palette6, #718096);}@media all and (max-width: 1024px){.kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid var(--global-palette5, #4A5568);border-left:0px solid transparent;}}@media all and (max-width: 1024px){.kt-accordion-id2779_6029d0-32 .wp-block-kadence-pane .kt-accordion-header-wrap .kt-blocks-accordion-header{border-top:1px solid var(--global-palette3, #1A202C);border-right-color:#eeeeee;border-right-style:solid;border-bottom:0px solid var(--global-palette3, #1A202C);border-left-color:#eeeeee;border-left-style:solid;}}@media all and (max-width: 1024px){.kt-accordion-id2779_6029d0-32 .kt-accordion-header-wrap .kt-blocks-accordion-header:hover, body:not(.hide-focus-outline) .kt-accordion-id2779_6029d0-32 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible{border-top-color:var(--global-palette3, #1A202C);border-top-style:solid;border-right-color:var(--global-palette3, #1A202C);border-right-style:solid;border-bottom-color:var(--global-palette3, #1A202C);border-bottom-style:solid;border-left-color:var(--global-palette3, #1A202C);border-left-style:solid;}}@media all and (max-width: 1024px){.kt-accordion-id2779_6029d0-32 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible, .kt-accordion-id2779_6029d0-32 .kt-accordion-header-wrap .kt-blocks-accordion-header.kt-accordion-panel-active{border-top-color:var(--global-palette3, #1A202C);border-top-style:solid;border-right-color:#eeeeee;border-right-style:solid;border-bottom-color:#eeeeee;border-bottom-style:solid;border-left-color:#0e9cd1;border-left-style:solid;}}@media all and (max-width: 767px){.kt-accordion-id2779_6029d0-32 .kt-accordion-inner-wrap{display:block;}.kt-accordion-id2779_6029d0-32 .kt-accordion-inner-wrap .kt-accordion-pane:not(:first-child){margin-top:32px;}.kt-accordion-id2779_6029d0-32 .kt-accordion-panel-inner{border-top:0px solid transparent;border-right:0px solid transparent;border-bottom:0px solid var(--global-palette5, #4A5568);border-left:0px solid transparent;padding-top:0px;padding-right:var(--global-kb-spacing-md, 2rem);padding-bottom:var(--global-kb-spacing-md, 2rem);padding-left:var(--global-kb-spacing-md, 2rem);}.kt-accordion-id2779_6029d0-32 .wp-block-kadence-pane .kt-accordion-header-wrap .kt-blocks-accordion-header{border-top:1px solid var(--global-palette3, #1A202C);border-right-color:#eeeeee;border-right-style:solid;border-bottom:0px solid var(--global-palette3, #1A202C);border-left-color:#eeeeee;border-left-style:solid;padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);}.kt-accordion-id2779_6029d0-32 .kt-accordion-header-wrap .kt-blocks-accordion-header:hover, body:not(.hide-focus-outline) .kt-accordion-id2779_6029d0-32 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible{border-top-color:var(--global-palette3, #1A202C);border-top-style:solid;border-right-color:var(--global-palette3, #1A202C);border-right-style:solid;border-bottom-color:var(--global-palette3, #1A202C);border-bottom-style:solid;border-left-color:var(--global-palette3, #1A202C);border-left-style:solid;}.kt-accordion-id2779_6029d0-32 .kt-accordion-header-wrap .kt-blocks-accordion-header:focus-visible, .kt-accordion-id2779_6029d0-32 .kt-accordion-header-wrap .kt-blocks-accordion-header.kt-accordion-panel-active{border-top-color:var(--global-palette3, #1A202C);border-top-style:solid;border-right-color:#eeeeee;border-right-style:solid;border-bottom-color:#eeeeee;border-bottom-style:solid;border-left-color:#0e9cd1;border-left-style:solid;}}<\/style>\n<div class=\"wp-block-kadence-accordion alignnone\"><div class=\"kt-accordion-wrap kt-accordion-id2779_6029d0-32 kt-accordion-has-4-panes kt-active-pane-0 kt-accordion-block kt-pane-header-alignment-left kt-accodion-icon-style-arrow kt-accodion-icon-side-right\" style=\"max-width:none\"><div class=\"kt-accordion-inner-wrap\" data-allow-multiple-open=\"false\" data-start-open=\"0\">\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-1 kt-pane2779_48702d-72\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-palette-2-color\">Website Relaunch<\/mark><\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p style=\"text-decoration:underline\"><strong>Challenge<\/strong><\/p>\n\n\n\n<p>A leading B2B Software company had an outdated website with <strong>poor SEO structure, low user engagement, and high bounce rates.<\/strong> Their website was not optimized for conversions, and organic traffic was stagnant.<\/p>\n\n\n\n<p style=\"text-decoration:underline\"><strong>Solution<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Led the <strong>full website relaunch<\/strong> project, including <strong>UX improvements, SEO optimization, and content strategy.<\/strong><\/li>\n\n\n\n<li>Implemented <strong>technical SEO enhancements<\/strong> (meta tags, structured data, improved site speed).<\/li>\n\n\n\n<li>Developed an <strong>SEO-driven content plan<\/strong> to target high-intent keywords and improve visibility.<\/li>\n\n\n\n<li>Conducted <strong>competitor analysis and keyword research<\/strong>, optimizing blog and service pages for search rankings.<\/li>\n<\/ul>\n\n\n\n<p style=\"text-decoration:underline\"><strong>Results<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Organic traffic increased by 25%<\/strong> within three months.<\/li>\n\n\n\n<li><strong>Bounce rate decreased by 18%<\/strong>, improving user engagement.<\/li>\n\n\n\n<li><strong>Conversion rates improved by 15%<\/strong>, leading to more inbound leads.<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-2 kt-pane2779_d4113b-49\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-palette-2-color\">Multi-Channel Marketing<\/mark><\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p style=\"text-decoration:underline\"><strong>Challenge<\/strong><\/p>\n\n\n\n<p><br>A leading B2B Software company wanted to <strong>increase customer engagement and brand awareness<\/strong> but was struggling with <strong>low interaction rates<\/strong> on their digital channels. The goal was to <strong>enhance user interaction<\/strong> through educational content, digital campaigns, and webinars.<\/p>\n\n\n\n<p style=\"text-decoration:underline\"><strong>Solution<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Designed and launched a <strong>series of targeted webinars<\/strong> based on customer pain points.<\/li>\n\n\n\n<li>Created <strong>multi-channel marketing campaigns<\/strong> (SEO, email marketing, and LinkedIn ads).<\/li>\n\n\n\n<li>Developed <strong>custom landing pages and follow-up email sequences<\/strong> to drive conversions.<\/li>\n\n\n\n<li>Monitored campaign performance using <strong>Google Analytics and customer feedback loops.<\/strong><\/li>\n<\/ul>\n\n\n\n<p style=\"text-decoration:underline\"><strong>Results<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Customer engagement increased by 30%<\/strong> through interactive webinars.<\/li>\n\n\n\n<li><strong>Higher retention and repeat interactions<\/strong> with email marketing sequences.<\/li>\n\n\n\n<li><strong>Gathered crucial customer insights<\/strong> to improve future product development.<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-3 kt-pane2779_374dea-f1\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-palette-2-color\">LinkedIn Ad Campaign<\/mark><\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p style=\"text-decoration:underline\"><strong>Challenge<\/strong><\/p>\n\n\n\n<p>A leading B2B Software company wanted to leverage <strong>LinkedIn Ads<\/strong> to generate <strong>high-quality B2B leads,<\/strong> but their initial campaigns <strong>had low engagement rates and high cost-per-click (CPC).<\/strong><\/p>\n\n\n\n<p style=\"text-decoration:underline\"><strong>Solution<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Conducted <strong>in-depth audience research,<\/strong> refining ad targeting to improve relevance.<\/li>\n\n\n\n<li>Designed <strong>A\/B tested ad creatives<\/strong> and copy to optimize for engagement.<\/li>\n\n\n\n<li>Developed <strong>lead magnets and landing pages<\/strong> for LinkedIn lead generation campaigns.<\/li>\n\n\n\n<li>Integrated <strong>LinkedIn tracking with Google Analytics<\/strong> for better performance tracking.<\/li>\n<\/ul>\n\n\n\n<p style=\"text-decoration:underline\"><strong>Results<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Click-through rate (CTR) increased by 15%.<\/strong><\/li>\n\n\n\n<li><strong>More targeted leads,<\/strong> lowering CPC and improving cost efficiency.<\/li>\n\n\n\n<li><strong>Stronger LinkedIn brand presence<\/strong> with increased organic engagement.<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-pane kt-accordion-pane kt-accordion-pane-4 kt-pane2779_c0899a-4e\"><div class=\"kt-accordion-header-wrap\"><button class=\"kt-blocks-accordion-header kt-acccordion-button-label-show\" type=\"button\"><span class=\"kt-blocks-accordion-title-wrap\"><span class=\"kt-blocks-accordion-title\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-theme-palette-2-color\">CRM &amp; Email Marketing Optimization<\/mark><\/strong><\/span><\/span><span class=\"kt-blocks-accordion-icon-trigger\"><\/span><\/button><\/div><div class=\"kt-accordion-panel kt-accordion-panel-hidden\"><div class=\"kt-accordion-panel-inner\">\n<p style=\"text-decoration:underline\"><br><strong>Challenge<\/strong><\/p>\n\n\n\n<p>B2B Consultant company wanted to improve their <strong>customer relationship management (CRM)<\/strong> system to better segment audiences and personalize marketing efforts. Their <strong>email campaigns had low open and click-through rates.<\/strong><\/p>\n\n\n\n<p style=\"text-decoration:underline\"><strong>Solution<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Led the <strong>CRM optimization project<\/strong>, improving customer segmentation and automation.<\/li>\n\n\n\n<li>Developed a <strong>structured content marketing plan<\/strong> for newsletters and landing pages.<\/li>\n\n\n\n<li>Introduced <strong>targeted email campaigns with A\/B testing,<\/strong> improving open rates.<\/li>\n\n\n\n<li>Integrated <strong>email analytics tracking<\/strong> for performance measurement and adjustments.<\/li>\n<\/ul>\n\n\n\n<p style=\"text-decoration:underline\"><strong>Results<\/strong><br><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Email open rates increased by 20%.<\/strong><\/li>\n\n\n\n<li><strong>More targeted customer segmentation,<\/strong> improving personalization efforts.<\/li>\n\n\n\n<li><strong>More efficient CRM use,<\/strong> streamlining the marketing process.<\/li>\n<\/ul>\n<\/div><\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id2779_8b4001-1f > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id2779_8b4001-1f > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id2779_8b4001-1f > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-3xl, 6.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id2779_8b4001-1f{border-bottom:1px solid var(--global-palette7, #EDF2F7);}.kb-row-layout-id2779_8b4001-1f{background-image:url('https:\/\/ivanhofer.com\/wp-content\/uploads\/2025\/02\/lines.png');background-size:cover;background-position:54% 73%;background-attachment:scroll;background-repeat:no-repeat;}.kb-row-layout-id2779_8b4001-1f > .kt-row-layout-overlay{opacity:0.78;background:radial-gradient(ellipse at center center,var(--global-palette9) 0%,var(--global-palette7) 99%);}@media all and (max-width: 1024px){.kb-row-layout-id2779_8b4001-1f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 1024px){.kb-row-layout-id2779_8b4001-1f{border-bottom:1px solid var(--global-palette7, #EDF2F7);}}@media all and (max-width: 767px){.kb-row-layout-id2779_8b4001-1f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id2779_8b4001-1f{border-bottom:1px solid var(--global-palette7, #EDF2F7);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id2779_8b4001-1f alignfull has-theme-palette9-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-layout-overlay kt-row-overlay-gradient\"><\/div><div class=\"kt-row-column-wrap kt-has-1-columns 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.kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column2779_cc6b21-23\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading2779_b2c68d-d1, .wp-block-kadence-advancedheading.kt-adv-heading2779_b2c68d-d1[data-kb-block=\"kb-adv-heading2779_b2c68d-d1\"]{max-width:750px;margin-right:auto;margin-left:auto;text-align:center;font-weight:400;font-style:normal;font-family:var( --global-heading-font-family, inherit );text-transform:capitalize;}.wp-block-kadence-advancedheading.kt-adv-heading2779_b2c68d-d1 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading2779_b2c68d-d1[data-kb-block=\"kb-adv-heading2779_b2c68d-d1\"] mark.kt-highlight{font-style:normal;color:var(--global-palette2, #2B6CB0);-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<h2 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data-kb-block=\"kb-adv-heading2779_42db31-e6\">Looking for a <strong>Performance Marketing Specialist<\/strong> to drive real results? Let\u2019s connect and explore how I can help your business grow with data-driven strategies.<\/p>\n\n\n<style>.wp-block-kadence-advancedbtn.kb-btns2779_855527-11{gap:var(--global-kb-gap-xs, 0.5rem );justify-content:center;align-items:center;}.kt-btns2779_855527-11 .kt-button{font-weight:normal;font-style:normal;}.kt-btns2779_855527-11 .kt-btn-wrap-0{margin-right:5px;}.wp-block-kadence-advancedbtn.kt-btns2779_855527-11 .kt-btn-wrap-0 .kt-button{color:#555555;border-color:#555555;}.wp-block-kadence-advancedbtn.kt-btns2779_855527-11 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns2779_855527-11 .kt-btn-wrap-0 .kt-button:focus{color:#ffffff;border-color:#444444;}.wp-block-kadence-advancedbtn.kt-btns2779_855527-11 .kt-btn-wrap-0 .kt-button::before{display:none;}.wp-block-kadence-advancedbtn.kt-btns2779_855527-11 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns2779_855527-11 .kt-btn-wrap-0 .kt-button:focus{background:#444444;}<\/style>\n<div class=\"wp-block-kadence-advancedbtn kb-buttons-wrap kb-btns2779_855527-11\"><style>ul.menu .wp-block-kadence-advancedbtn .kb-btn2779_f0be18-41.kb-button{width:initial;}<\/style><a class=\"kb-button kt-button button kb-btn2779_f0be18-41 kt-btn-size-large kt-btn-width-type-auto kb-btn-global-inherit kt-btn-has-text-true kt-btn-has-svg-false wp-block-button__link wp-block-kadence-singlebtn\" href=\"https:\/\/ivanhofer.com\/de\/contact-performance-marketing-specialist\/\"><span class=\"kt-btn-inner-text\">Contact me<\/span><\/a><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>My Performance Marketing Skills &amp; Success Stories My Performance Marketing Skills &amp; Success Stories Data-driven campaigns, optimized customer journeys, and measurable growth. As a Performance Marketing Specialist, I combine SEO, paid media, and analytics to create campaigns that drive results and improve customer engagement. Skills What I Do Best Success Stories \u2013 How I Get&#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"default","_kad_post_title":"default","_kad_post_layout":"default","_kad_post_sidebar_id":"","_kad_post_content_style":"default","_kad_post_vertical_padding":"default","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"class_list":["post-2779","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/ivanhofer.com\/de\/wp-json\/wp\/v2\/pages\/2779","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ivanhofer.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ivanhofer.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ivanhofer.com\/de\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ivanhofer.com\/de\/wp-json\/wp\/v2\/comments?post=2779"}],"version-history":[{"count":0,"href":"https:\/\/ivanhofer.com\/de\/wp-json\/wp\/v2\/pages\/2779\/revisions"}],"wp:attachment":[{"href":"https:\/\/ivanhofer.com\/de\/wp-json\/wp\/v2\/media?parent=2779"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}